Lonza
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Corporate Movie
Lonza is one of our leading global chemicals and biotechnology clients. Specialized in Pharmaceuticals and providing CDMO (Contract Development and Manufacturing Organization) services, we collaborated with a vision to create a corporate movie to promote the inauguration and services of their new pharmaceutical laboratory in Basel.
A corporate movie was produced predominantly to satisfy two different needs of our client Lonza. Primarily for the inauguration or live broadcast of their new pharmaceutical laboratory’s grand opening. Secondarily, the corporate movie was also used to serve different promotional efforts and human resources related intent of Lonza.
The corporate movie also aims to highlight the state-of-the-art infrastructure, scientific researchers, technologies and services of Lonza through an engaging story.
Thus, to serve the various different objectives of our client Lonza, an advanced premium quality 4K video resolution corporate movie was shot using different cinematic techniques in Basel. The shooting was done over a course of 1 week by our highly experienced creative team of cinematographers and video director.
To further emphasize on the different facilities, offers and working conditions of Lonza, traditional voice-over of the corporate movie was replaced by real-life testimonials of scientific researchers and employees. This was done in order to deliver the intended message of Lonza in a more humane and personalized manner to their potential future prospects and employees.
Customer
Lonza
Project Manager
Lisa
Project date
December 2020
Music
Martin
Context
Grand Opening
Editor
Baptiste
Service
Institutional Film
Production manager
Chad
Project Credits
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Customer
Lonza
Project date
December 2020
Context
Grand opening
Service
Institutional film
Project Manager
Lisa
Realisator
Cedric
Director of production
Chad
Director of Photography
Jeremy
Music
Martin
Editor
Baptiste
Calibrator
Emmanuel
Project Gallery
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How & who did it?
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Due to our 10+ years of expertise in the Healthcare & Beauty Industry and providing digital marketing solutions we possess unparalleled expertise and extensive industry knowledge in curating and providing promotional solutions to our healthcare clients.
Whether it is a short and dynamic teaser video or a long and detailed informative corporate movie, we understand the needs and wants of our clients. Our creative strives to deliver stellar quality output with utmost precision and detailing.
To visually recreate the concept, our creative team worked closely together with highly experienced cinematographers, video producers, directors, editors, and sound designers to create an all-purpose corporate movie for our client Lonza.
At each step of the corporate movie production, we ensured we met the objectives of our client Lonza to convey their needs and intent in an impactful manner through our exemplary content curation and story illustration.
From pre-production to post-production our creative team worked extensively in a collaborative information exchange process with our client Lonza to create an informative corporate movie.
In each step of the production process from script writing, storytelling, storyboard (structure of the video), moodboard (styles, colors and fonts of the video), movie production (shooting, editing, color calibration) and customized music composition to post-production, our creative team ensured the intended message of our client Lonza was well translated in a highly visually pleasing and engaging manner with utmost quality.
Testimonial
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Erin Pinkley
Head of Marketing
Lonza
We chose Createen Agency because they’ve done a great job of building out collaboration capabilities within their digital platform.
Testimonial
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We chose Createen Agency because they’ve done a great job of building out collaboration capabilities within their digital platform.
Erin Pinkley
Head of Marketing
Lonza